Now please don't misunderstand me, I support multiple streams of income, in fact I encourage it. The problem that I have is that many entrepreneurs are working from the need to succeed at anything instead of increasing their skill set to make their products or services work better for their customers.
Have you ever heard the saying: Anything will work if you work it"? Well it's true; think about it, there is not a magic pill to get rich. When you read or listen to success stories it's not rocket science. The people that you're reading about have a trait that all of us have, however many of us fail to tap into the state of "determination".
As Editor in Chief of a magazine that caters to women entrepreneurs, I try to do my best to provide my readers with the most up-to-date information about starting a business and making it thrive. Nothing makes me more disturbed than seeing fake entrepreneurs. Yes, you can have a business and not be an entrepreneur.
Becoming a business owner is more than having an idea. Here are some tips that will help you start a business that can become lucrative:
1. Make a plan- Don't skip over reading this part. Having a business plan is a great idea. However I'm talking of something a little less intimidating and more exciting. Most of the women I've spoken to think of writing a business plan as a daunting task. Think of writing your business plan as goal setting. We're all motivated by money so let's look at that first, get a piece of paper and just imagine the way you want your business to appear, include how much money you want to make every month, then break it down to a daily goal. Next think of 3 tasks that you can do every day for the next 30 days including weekends that will get you to that number. In the beginning you'll put in plenty of hours to get the results you're looking for. Later I can teach you how to work less and get paid more but right now you're in planning and implementing mode. If you can't commit to this, please pull out your resume and start looking for a job or stay at the job you're in. The first step is getting serious about your life and your business.
2. Define who your customer is and no the answer is not anyone with money. Be clear of your market and be clear of how you're going to get your message to them. Who will your products and services cater to? What does your ideal customer look like? Break this down and filter this list to perfection. If you spend time or money chasing after customers that your products or services will not appeal to you're just wasting your time.
3. Get focus and remove negative people and things from your life. Self awareness is the best gift you can award yourself. When you understand the lifestyle you deserve you will no longer want to surround yourself with people or things that don't forge you forward. It's okay to get selfish and make this task about you. You only have one life to live; this is not a dress rehearsal. For me it was a matter of stepping out of my comfort zone and getting in a still yet lonely space. I had to trim the fat out of my life meaning toxic male and female relationships had to go. If you have to spend the entire weekend cleaning your car or your house, do it. If you need to sit down and map out your week day by day, do it. If you need to spend money with a personal training or business coach to get your head in the game, just do it. Trust me when I say it will be well worth it. You will start to see the results of your life change for the good almost instantly!
Entrepreneurs have a bad stigma already especially if you're from an older generation where you were taught to get a good job with benefits. There are enough bad statics about the number of businesses that fail, yet the number of success stories of women are rarely reported. Together we can change the face of business as the world knows it, try a subscription to Shepreneur Magazine and join thousands of other women in business that are committed to their own success
As founder and Editor in Chief of Shepreneur Magazine a national print publication for women entrepreneurs Kristy Johnson is an applauded, widely-acclaimed entrepreneur, educator, community activist, inspirational speaker and sales expert.
Kristy Johnson's high-energy personality has positively impacted countless lives, that encourages people-particularly women-to move from their comfort zones, dire or "dreaming" states, to actively pursuing their ambitions for personal success and creating financial independence through entrepreneurship. Kristy's message has been featured on television, radio and print media streams.
Supporting women in business is nothing new to Kristy, since the age of 16 Johnson has acquired entrepreneurship skills. Her success has afforded her the opportunity to be trained and recognized by some of the most talented, world-renowned "increase activists" and business gurus, which include Anthony Robison, Dr. Myles Munroe, Bob Harrison, Zig Ziglar, Les Brown, and Donald Trump to name a few.
Providing a business publication as a women-owned entity, Kristy comprehends first hand what women want and need to propel and grow to economic and social significance. Johnson is an active member of the National Association of Black Journalist (NABJ) and Young Women Christian Association (YWCA).
More information can be obtained by visiting http://www.shepreneur.com
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